FlatFolio
FlatFolio

L’OREAL

Advertising, Fashion

As its 100th anniversary in 2008, the best-known global cosmetic brand L’OREAL launched a “Century Classic” campaign to look back at the evolution of vogue in the past century, and the renowned L’OREAL chic image.L’OREAL PROFESSIONEL, a hair product label of L’OREAL, worked with BLANQ on a creative project that translates the aesthetics of the times with each of its iconic make-up and hairdo, as well as striking visual design.

全球知名美妝品牌L’OREAL在2008屆滿百週年,L’OREAL特別企劃「100—世紀經典」系列活動,展演百年間與時遞嬗的流行風貌,藉此使L’OREAL引領潮流時尚的品牌形象深植人心。L’OREAL PROFESSIONEL為萊雅旗下美髮品牌,該品牌選擇與BLANQ進行創意合作,以新世紀的妝髮與視覺設計,重新詮釋各世代的美學精神。

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